Who this is for
This page is for mid-size and large manufacturing or B2B service companies, where a director, a partner and a marketer decide together. If one of these sounds like your week, the concept is built for it.
"We need a contractor who has already built sites in our niche." You are choosing a contractor and going through portfolios and case studies for your industry.
"I'm not deciding alone. I have to clear it with my partner." The quote is in, and the reply is "I need to consult."
"Another firm quoted less." Between the quote and the decision, you are comparing prices.