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Web design pricing packages with every price listed

Website packages and what each costs

We sell three kinds of website. A turnkey website (we handle the work from concept to build) costs from $655 to $2,600. A corporate website costs from $2,600 to $5,200. A landing page costs from $1,100 to $2,400.

Turnkey website: simple-site packages

  • Business-card website: $655

    A small site of 1 to 3 pages, built from a design template adapted to your brand. It includes a lead form. Lead analytics (a report on where each enquiry came from) is not included and can be added from $280. The build takes 5 working days.

  • Standard: $1,300

    Up to 5 pages. A simplified prototype (a draft of each page before the design), a design template, the build and a CRM.

  • Recommended

    Gold: $1,800

    Up to 8 pages. A full prototype, a design template and the build. The package includes the Concept Start (the brief, audience, positioning and site structure), a CRM with other integrations and Yandex Metrica setup.

  • Premium: $2,600

    Everything in Gold, up to 12 pages, plus a prototype with copywriting, a custom design, initial SEO optimization, a design for your VKontakte group and lead analytics.

Corporate website

Pick this when one page is too small for what you sell. The service page is Corporate website from BlessThis Agency.

  • Start: $2,600

    A site concept with a ready technical brief (the list of exactly what we build) and the copy, buyer personas for your target audience, then a custom design and build, with as many pages as you need. If you continue, the cost of the concept is credited toward the build.

  • Recommended

    Business: $3,900

    Everything in Start, plus 2 to 3 landing pages built around your clients' pain points, a lead magnet (a free download offered in exchange for contact details), a home page personalized to each visitor's buyer persona, interactive project documentation for the site, lead analytics and optimization for AI-generated answers.

  • Premium: $5,200

    Everything in Business, plus a second market or language, A/B tests (comparing two versions of a page) and 3 months of SEO support with AI-generated answers. The second market and the persona personalization are already in this price.

Landing page

  • Landing page: $1,100

    A selling offer structure based on the buyer persona of your product's target audience, the page design and build, and an enquiry form.

  • Recommended

    Business: $1,500

    Everything in the Landing page package, plus copy, a quiz or calculator, enquiries sent into a CRM, and online payment connected.

  • VIP: $2,400

    Everything in Business, plus UTM tags and lead analytics, then an A/B test, personalization by traffic source and 2 variants of the offer.

How long does a build take?

The business-card website takes 5 working days. For every other package we give the timeline after the brief.

What changes the price?

Scope moves the price. In our packages that means extra service landing pages, a second market or language, home page personalization by buyer persona, copywriting (in turnkey Premium and all corporate packages) and SEO support (in the two Premium packages). A particular platform or an integration with another system goes into the brief and the contract.

What is billed separately?

Corporate Start has three add-ons: an extra landing page for a service, an extra market or language, and home page personalization by visitor persona. In Corporate Business the personalization is included, so only the first two are extra. In Corporate Premium only the extra landing page is billed separately. Each add-on costs $745. The domain and hosting are a small yearly fee that you pay directly to the provider, so they are not in the package price, and site care is a separate monthly plan. Ask what a quote leaves out before comparing it with another.

Who owns the website, and how do you avoid lock-in?

Lock-in starts when the agency holds your domain, hosting account or source files. The domain, hosting and code are yours: they are registered to you. We hand over access to all of them and the files on delivery day.

What do other studios charge?

A Web Designer Academy survey, cited by OneNine, found that 82% of designers use package pricing and that 56.75% report an average project price of $2,500 to $9,999.

Can I pay monthly?

Every website package above is paid once. Ongoing care is a separate monthly product, the site care plan priced in the monthly list below.

When do I pay?

A package is paid by invoice under the contract, before work starts.

Fixed package, hourly or retainer?

Hourly billing charges for the time spent. A retainer is a monthly fee for ongoing work, and value-based pricing ties the fee to the result. A fixed package sets one price for a defined scope, and that is what we use.

What are the red flags in a web design quote?

A quote far below the rest of the market is a warning sign, and so is a proposal that does not list pages, deliverables and exclusions. A healthy proposal gives the scope, the price and the payment terms, and ours do.

What does a website cost after launch?

Hosting, backups and maintenance continue after launch, and over three years they add to the price of the build. Our site care plans are priced in the monthly list below: $20 for a month with no edits or incidents, and from $190 for a month with edits. The domain and hosting are a small yearly fee paid directly to the provider.

What does each package include?

Page counts are 1 to 3 for the business card, up to 5 for Standard, up to 8 for Gold and up to 12 for Premium; corporate sites get as many pages as they need. A CRM comes with Standard, Gold and turnkey Premium. Lead analytics comes with turnkey Premium, the VIP landing page and corporate Business and Premium. Every site has a simple admin where you edit your content. The table below sets the seven website packages side by side.

Simple-site and corporate-site packages side by side

Four simple-site packages on the left, three corporate-site packages on the right. "Not listed" means the package description does not include that item.

What is included Simple: Business-card Simple: Standard Simple: Gold (recommended) Simple: Premium Corporate: Start Corporate: Business (recommended) Corporate: Premium
Pages 1 to 3 Up to 5 Up to 8 Up to 12 As many as you need As many as you need As many as you need
Landing pages Not listed Not listed Not listed Not listed Not listed 2 to 3 for your clients' pain points, lead magnet 2 to 3 for your clients' pain points, lead magnet
Prototype Not listed Simplified Full prototype With copywriting With copywriting With copywriting With copywriting
Copywriting Not listed Not listed Not listed Yes Yes Yes Yes
Concept Not listed Not listed Concept Start Concept Start Site concept with a technical brief Site concept with a technical brief and interactive project documentation Site concept with a technical brief and interactive project documentation
Design Template Template Template Custom design Custom design Custom design Custom design
CRM Not listed Yes Yes, with integrations Yes Not listed Not listed Not listed
Lead analytics Not listed (can be added from $280) Not listed Yandex Metrica Yes Not listed Yes Yes
Lead form Yes Not listed Not listed Not listed Not listed Not listed Not listed
SEO Not listed Not listed Not listed Initial SEO optimization Not listed Not listed 3 months of SEO support with AI-generated answers
Optimization for AI-generated answers Not listed Not listed Not listed Not listed Not listed Yes Yes
VKontakte group design Not listed Not listed Not listed Yes Not listed Not listed Not listed
Second market or language Not listed Not listed Not listed Not listed $745 add-on $745 add-on Yes, in the price
Personalization by target-audience persona Not listed Not listed Not listed Not listed $745 add-on Included Included
A/B tests Not listed Not listed Not listed Not listed Not listed Not listed Yes
Price $655 $1,300 $1,800 $2,600 $2,600 $3,900 $5,200

We recommend Gold among the simple sites and Business among the corporate ones: Business includes target-audience research and the offer structure. Premium in the simple-site line is everything in Gold plus the items shown. Business and Premium in the corporate line each contain the package before them. If you continue after Start, the cost of its concept is credited toward the build. Lead analytics for other packages and for a site redesign is priced in the one-off list below.

Monthly services and subscriptions

Services that run month by month, grouped by service line.

CRM

Bless This CRM (a customer database that keeps every enquiry in one place) is our own product.

  • Subscription: $60 a month. Bless This CRM, connected under the public offer.
  • A year at once (recommended): $560. Bless This CRM for 12 months, paid up front, connected under the public offer.

Mail on your domain

  • Mail on your domain (recommended): $20 a month — the minimum payment, $10 per mailbox, 10 GB. You get mailboxes on your own domain, webmail and a control panel, and IMAP/SMTP for mail apps on your phone. Connecting your domain is a one-off charge: it covers DNS records (the settings that route your mail), creating mailboxes and moving your mail by agreement. The one-off domain connection costs $60.

Email marketing management

We write, send and report on your newsletters. Each plan covers the content plan, copy, layout, segments, sending, delivery checks and a report. To run the tools yourself or to see how they work, see Email marketing.

  • 4 emails a month (recommended): $560 a month.
  • 8 emails a month: $1,400 a month.
  • 12 emails a month: $2,500 a month.

The mailcare sending platform is billed separately by plan: Start $20 a month, Business $60 a month and Pro $180 a month.

SEO

  • SEO support with AI-generated answers (recommended): $655 a month, for at least 3 months. It covers keyword clusters, technical SEO, how often AI answers mention you over time, and a report on your leads.

Site care

  • A month with no requests (recommended): $20. Hosting and backups kept for 14 days, for a month with no edits or incidents.
  • A month with edits: from $190. Edits and fixes for incidents in that month. The longer you stay with us, the lower the price of supporting your site. The monthly lead report is included.

Paid search ads

  • Campaign management and report (recommended): $745 a month. The report shows your leads. The ad budget is paid separately, and the ad account is opened in your name.

Monthly lead report

  • The monthly lead report is included in lead analytics and in site support: your leads by source, one A/B growth hypothesis a month, and recommendations.

One-off services

Paid once, grouped by service line.

Concept and redesign

  • Concept Start: $560. The brief, audience, positioning, site structure and a report on the decisions. It is included in the turnkey Gold and Premium packages.
  • Concept (recommended): $1,100. A blueprint first, then the build. We dissect your audience: who pays, who decides and what they fear. Then we assemble the site structure, write the copy and a decision report, where every block has a reason to stand where it stands. You get a ready technical brief and approve it before design, instead of guessing from mockups. One language. Its cost is credited toward the build when you order a package.
  • Site redesign (recommended): $935. A redesign of an old site that brings no enquiries.

Branding

  • Naming: $190. 10 name options, a domain check and 2 rounds of revisions.
  • Logo: $470. 3 concepts, 2 rounds of revisions, SVG and PNG files.
  • Logo and brand identity (recommended): $745. The logo plus colors, fonts, a style guide and templates for a business card and social media.

Lead analytics and AI answers

  • Lead analytics: from $280, one-off. The monthly report comes with it. Analytics goals, forms connected to a CRM, UTM tags (notes in the link that show where a visitor came from) and a dashboard. A site redesign does not include it.
  • Optimization for AI-generated answers: $655, one-off. Schema.org markup (structured data for search engines), brand entities, an FAQ, a cluster of 5 to 10 pages, and a check of your presence in Google AI Overviews before and after.

CRM and email

  • CRM implementation: $1,100. We set the CRM up around your process, or integrate your site with the tools you already use, one-off.
  • Email marketing launch (recommended): $840, one-off. We set up email marketing for you. In our experience, mailings work about twice as well when the buyer personas of your target clients are worked out first; we do that in the website concept. The mailcare platform is billed separately by plan, as in the monthly list above.

Paid search ads

  • Campaign setup: from $375, one-off. The final price depends on the campaign.

Site audit

  • Site audit (recommended): $95. What blocks enquiries on your site and what to fix first, a check of your positions in search, and a check of whether your emails reach clients and what revenue you lose.

Price questions, answered

Too expensive, a site builder costs a fraction of that. Why pay more?

I get it. Let's compare what you get in each. The table above shows what each package includes, and we work out payback in units of your own product.

Will I pay extra later for things the package does not list?

Each package lists what it includes in the table above. Price and scope go into the contract and the brief. Anything outside the package is priced as a separate line, such as an extra service landing page.

What if the design keeps coming back for edits and the site never launches?

Our offer includes 2 rounds of revisions, and in practice we work until you are happy with the result. You pay by invoice under the contract.

I was burned by a studio before. How do I know it will go differently?

You pay by invoice under the contract, and the brief shows the scope.

Do you guarantee conversion?

Lead analytics comes with turnkey Premium, the VIP landing page and corporate Business and Premium, and can be added to the rest. With lead analytics you see where enquiries come from and decide from the report what to change next. We guarantee a configured system.

Will the site, the domain and the access stay with the studio?

Your domain, hosting, code and all accounts are registered to you, and we hand over access. The ownership answer in the website packages section above says what we hand over.

I need to think it over and talk to my partner.

Long deliberation has never guaranteed anyone an effective decision: it is made by the numbers, not by the time spent thinking. The terms of the offer are simple: invoice, contract, acceptance by act. If you or your partner want something clarified, request a callback and we will go through it with you. To get a price for your own project, see Contact.

What guarantee do you give?

Our offer includes a 30-day guarantee and 2 rounds of revisions. You pay by invoice under the contract.

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